Jenny Orr

Creative Director

by Jenny Orr on July 29th, 2010
Intangibility. The absolute biggest challenge of advertising in the field of healthcare.feel for the marketing folks at healthcare technology companies. They’re consumers, they see the Coke ads...
by Jenny Orr on March 30th, 2010
Seriously, when was the last time you thought about updating your Web site? There is a 99.9999% chance that your Web site makes your first impression. Does it take forever to load? (“These guys are...
by Jenny Orr on December 10th, 2009
What is ambient advertising?I first heard the term while working in New Zealand. The term started to appear in British media jargon quite a few years back but is now a standard term within the...
by Jenny Orr on May 19th, 2009
For environmentally friendly paperstocks for their print materials. Everyone knows that corporations are globally warming up to the idea of going green. I’m no expert on this massive topic, but...
by Jenny Orr on May 5th, 2009
Screenshots that is. Just when you've presented a beautiful layout and everyone wants to roll with it, someone says, “Oh yeah, there's one more thing, can we scatter a bunch of screenshots of our...
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