Jenny Orr

Creative Director

by Jenny Orr on December 22nd, 2015
 As your healthcare company evolves, your brand should really evolve along with it. Jenny Orr, creative director at Dodge Communications, discusses why it's important to look at your brand...
by Jenny Orr on November 4th, 2015
Everyone keeps talking about humanizing your healthcare brand. Is there really any better way to do that than at a tradeshow where you can put actual humans, with actual personalities directly in...
by Jenny Orr on April 2nd, 2014
Consistent visual identity is a crucial element of a rebranding campaign. Hear from Creative Director Jenny Orr as she shares tips for achieving brand consistency with examples from a recent campaign...
by Jenny Orr on March 3rd, 2011
“Different” to a healthcare client and “Different” to a creative agency can mean two very different things.As a creative, I get very excited when a client says they want...
by Jenny Orr on October 19th, 2010
Do great creative ideas = great response? Well, it definitely helps. But if the call-to-action is weak, your chances of prospects knocking your door down are slim. Too often we get caught up in the...
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