What do you do when you need to explain your business model or product offerings to those that aren’t familiar with it? You can't present the way you normally do because chances are the content will go right over the audience's head. But you can’t dummy it down either because you might insult their intelligence.

Dodge Communications offers this workshop for developing techniques to present complex messages to a not-so-complex audience. In the workshop, attendees will work with their own unique communications challenge, applying techniques to make concepts easily understandable, and communicate in a way that will ensure the audience walks away educated.

You'll approach the communications using a three-point methodology that will be applied to a specific challenge during the seminar. The session offers plenty of interaction to ensure each attendee leaves the workshop with a structure and techniques for simplifying complex messages. The methodology includes:

• Identifying what's important, what's not, and what can be introduced at another time
• Developing techniques for conveying complex messages, including analogies, stories, acronyms and others
• Making sure the audience remembers your key messages once they leave the room and forever after
• Getting your point across could be the difference that makes the sale, intrigues the investor, convinces the editor. This is a workshop you won't want to miss.

To learn more about Ain't No Chickens on a Server Farm or other workshops for the healthcare industry, email Dodge Communications at workshops@dodgecommunications.com or call 770-998-0500 today.