Word of the Week: Trackback

By Word of the Week on May 28th, 2010

Trackback: A trackback on a blog is a notification that a particular entry has been linked to by another blog. This lets the original author know who is reading his or her post, adds legitimacy to the post by showing relevance, and provides readers with additional sources of information on that particular topic. Trackbacks generally appear at the bottom of the post, near the comments section, and provide a snippet of the linking post. Trackbacks are a great way to foster good will between like-minded bloggers, and they allow each blog to benefit from the other’s traffic in both the short and long term. Also, your site’s SEO will be improved by having inbound links present in several different locations on the Web.