Webinar recording available: What's for launch? Using integrated communications strategies in your company

By Brad Dodge on June 2nd, 2011

Thank you to everyone who attended our most recent webinar “What’s for launch? Using integrated communications strategies in your company” led by Brad Dodge. The webinar focused on strategies to help combat the biggest challenges for launching a new company or product in a B2B setting. Most organizations underestimate the resources, funding and time necessary to successfully create a sustainable messaging strategy to build brand awareness and identity for their new company or product.The webinar presents twelve key areas to improve a company or product launch, which you can learn about by listening to the webinar after registering here. We hope you’ll join us for the next webinar on June 16 to learn about establishing credibility through an integrated communications campaign.