Webinar recording available: Understanding patient and provider engagement
Thank you to everyone who attended Wednesday’s webinar, “Understanding patient and provider engagement: three perspectives.” The webinar featured panelists Johanna Esptein from Culbert Healthcare Solutions, Lee Farabaugh from PointClear Solutions and Allison Norfleet from Porter Research.
Some of the topics covered during the webinar included: how healthcare reforms and changes in patient access have altered the patient/provider industry environment; the latest research on patient/provider engagement; how paying closer attention to the user experience can increase technology adoption among patients and providers; and the marketing imperatives and related tactics need for a successful engagement campaign.
A recording of the webinar is available here. We welcome your feedback, comments and questions for both the panelists and Dodge Communications.