Tweet Join us for a free webinar on Tuesday, December 6 at 1 p.m. EST, with Mark Hagland of Healthcare Informatics and Tina Buop of Muir Medical Group IPA for a discussion on the data reporting requirements for three CMS reform-related programs that will result in significant impacts to hospitals’ bottom lines and the implications [...]
Tweet Join us for a free webinar on Tuesday, November 15 at 1 p.m. EST, with Ryan O’Connor and Tom Flatt of AMGA for a case study discussion on how you can tie your organization’s message into timely industry issues such as meaningful use, ACOs or ICD-10 and give it the unique [...]
Tweet Join us for a free webinar on Tuesday, November 1 at 1 p.m. EDT, with Maureen Murray and Aubrey Wing of Marketo to gain insight into how your organization can nurture sales leads and convert them into customers by adding lead nurturing as a critical component of your marketing program. Click here for more [...]
Tweet Thanks to everyone who attended the Dodge Communications webinar, “Do you exist? Tips for generating brand awareness” led by Brad Dodge, which concluded our summer webinar series on integrated communications. Building brand awareness is one of the most important components of an integrated communications campaign for B2B companies. The webinar outlines 10 methods to [...]
Tweet Thanks to everyone who attended Thursday’s webinar: “Creating a buzz: Generating brand excitement through integrated communications” led by Brad Dodge. The webinar focused on how companies can generate a buzz around their brand and increase awareness by being creative, controversial, consistent, compelling and conversational. The webinar outlines 12 specific areas companies should focus on [...]
Tweet Thanks to everyone who attended Thursday’s webinar “Credibuilding: establishing credibility through integrated communications” led by Brad Dodge. The webinar focused on how organizations can become a credible, trusted resource in the industry through integrated communications campaigns. Companies must recognize that credibility is built and earned over time; gaining credibility does not happen overnight. The [...]
Tweet Thank you to everyone who attended our most recent webinar “What’s for launch? Using integrated communications strategies in your company” led by Brad Dodge. The webinar focused on strategies to help combat the biggest challenges for launching a new company or product in a B2B setting. Most organizations underestimate the resources, funding and time [...]
Tweet Thank you to everyone who attended Tuesday’s webinar, “A game of inches: Generating leads in the world of integrated communications.” Brad Dodge, CEO, presented the first of this summer’s five-part webinar series which focuses on unlocking the power of integrated communications. Tuesday’s webinar focused on creating compelling campaign messages to generate quality leads in [...]
Tweet Thank you to everyone who attended Thursday’s webinar, “Where is Print Advertising Headed? MedTech Media Discusses the New Paradigm.” The webinar panelists Jack Beaudoin, co-founder and CEO of MedTech Media, and Danielle Hartley, SVP, publisher for MedTech Media, provided insights into how the landscape of print advertising is changing and offered strategic recommendations for [...]
Tweet Join us for a free series of webinars starting Tuesday, May 24th at 1 p.m. EDT, to gain insight into key strategies for developing successful integrated communications programs. We’ll discuss solutions for creating a marketing and PR plan that will work together on every level to help your company capture emerging opportunities and [...]