Tweet Lanyrd: Lanyrd is a social conference directory that allows you to track conferences, speaker information and gather reports on past conference coverage by sorting through presentation slides, videos and podcasts according to conference category. By signing in with your Twitter account, Lanyrd provides you with the most up-to-date information on everything conference related. In [...]
Tweet Visual.ly: Visual.ly is a free community that allows you to share infographics and data visualizations without the need of Photoshop or a team of designers. Visual.ly’s capabilities include the ability to create custom infographics using information from various databases, including those from social networks such as Twitter and Facebook. In fact, Visual.ly just launched [...]
Tweet As you probably know by now, we assist clients in developing strategic, sustainable social media campaigns that are meaningful to their target audiences. What you may not know is that before embarking on this project, we perform a full social media assessment because every company is different and not every social media platform is [...]
Tweet Instagram: Instagram is a mobile app that allows you to apply filters to photos taken on a mobile device. Each photo taken can then be shared with both friends and strangers on various social media networks including Facebook, Twitter, and Tumblr. Instagram was just purchased this week for $1 billion by Facebook. You may [...]
Tweet TweetReach: TweetReach is a simple tool for obtaining a quick snapshot of the level of exposure for your tweets. By entering any search term, such as a user name, keyword, hashtag or URL, you can get an exact number of people who saw the tweet(s) as well as total impressions. This provides insight into [...]
Tweet Bashtag: Bashtag is a brand new term, perhaps coined just a few weeks ago in this article from Forbes, that refers to a Twitter hashtag gone awry. The article provides the example of McDonald’s promoting the hashtag #McDStories with the expectation that tweeters would share fond memories of the fast food chain. Instead, tweets [...]
Tweet LiveGO: LiveGO is a web dashboard that incorporates email, instant messaging and social media in one easy-to-use platform. After connecting LiveGO to your Twitter, Facebook, and Gmail/Yahoo!/AOL email accounts, users can get a combined view of all messages and updates in the dashboard screen, or they can choose each account individually to obtain the [...]
Tweet SOPA: The Stop Online Piracy Act (SOPA) is a bill that was introduced late last year in the House of Representatives that is aimed at protecting intellectual property on the Internet. Supporters of the bill cite its ability to improve the enforcement of copyright laws as well as protect Internet users against scams aimed [...]
Tweet Social Television: Social TV, simply put, is the combination of watching television while simultaneously engaging in conversations via social media. Tweeting or Facebooking about the shows we are watching was a trend on the rise during 2011 and is expected to continue to thrive as we move into 2012. Twitter has already begun to [...]
Tweet Sabermetrics can be defined as the objective analysis of the game of baseball, specifically through the use of advanced statistics. One goal of sabermetrics is to remove certain biases in order to better understand the value each player possesses in relation to his peers. Certain traditional statistics, such as the pitcher win or the [...]