Dodge Communications

Strategic marketing and PR for the healthcare industry

Search results for: ‘Incentives’

Category: HITECH Act

“Rapping” up meaningful use

Posted: Jennifer Jennings

Tweet Two years ago, many of us in healthcare IT were wowed by the creativity found in Ross Martin’s three part “interoperetta.” The video summed up the complexities of the Health Information Technology for Economic and Clinical Health (HITECH) Act in just under four minutes through the lyrical mastermix. Check out our blog post “Singing [...]

Category: Guest Blog, Healthcare Reform, Interoperability, Media, Vendors

Guest post: Looking inside health care—the reform that’s already underway now

Posted: Brad Dodge

Tweet Mark Hagland is a nationally recognized health care journalist, public speaker, and author. More information about him and about his work can be found at www.markhagland.org. In the following entry, he shares a few thoughts about the health care reform that is already happening in America. With all the heat surrounding the national health [...]

Category: Healthcare Marketing, Marketing Communications, Marketing Tips, Social Media

If Dell’s making money off Twitter, why can’t I?

Posted: Jennifer Jennings

Tweet Simple answer – you can! Longer answer – you can, but with different expectations… As those of us who have been using social media for awhile know, the true value of social media platforms like Twitter doesn’t lie in the tangible metrics. Twitter’s sole purpose isn’t sales, but active participation in real-time information sharing. [...]

Category: Guest Blog, Healthcare Reform, Vendors

Guest post: Medicare cuts in 2010? Maybe yes, maybe no

Posted: Brad Dodge

Tweet Woodcock and Associates is a leading consulting organization working in the medical practice operations and revenue cycle management areas. Today Elizabeth W. Woodcock, MBA, FACMPE, CPC, writes on the potential of Medicare cuts in 2010. With payments to physicians treating Medicare beneficiaries scheduled to plunge by 20.6 percent starting January 1, 2010, and a [...]

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