Dodge Communications

Strategic marketing and PR for the healthcare industry

Search results for: ‘Social Media’

Category: Social Media, Word of the Week

Word of the Week: Layers

Posted: Word of the Week

Tweet Layers: Released this week for Google Chrome (and coming soon to other browsers), Layers takes a fresh approach to social media aggregation. It operates as its own tab within the browser, with the navigation bar across the bottom and the center of the screen reserved for content selected by the user. Logging in to [...]

Category: Social Media, Word of the Week

Word of the Week: Thsrs

Posted: Word of the Week

Tweet Thsrs: Keeping your tweets to 140 characters or less usually isn’t too challenging. Adapting to Twitter protocol and using URL shortening services helps users keep their tweets short and sweet. But there is the occasional situation where your tweet will come in over the limit, and when that happens, let Thsrs help you out. [...]

Category: Social Media, Word of the Week

Word of the Week: #tagdef

Posted: Word of the Week

Tweet #tagdef: Hashtags are in important part of Twitter. They make your tweets more easily searchable, they let your followers know what interests you, and they provide an easy metric for keeping up with how popular your topic is. But some hashtags are not so easy to decipher. With new people, events and news items [...]

Category: Social Media, Word of the Week

Word of the Week: Check-in

Posted: Word of the Week

Tweet Check-in: In social media terms, a check-in is the act of letting all your friends and followers know where you are through a social networking service such as Foursqure that is equipped with geolocation capability. Foursqure integrates with Twitter so that a new tweet is sent out with each check-in, and Facebook has even [...]

Category: Social Media, Word of the Week

Word of the Week: Spindex

Posted: Word of the Week

Tweet Spindex: Introduced a few months back by Microsoft, Spindex is finally available for the public to begin using. The goal of Spindex is to bring your whole social media world onto one page. After logging in using either Facebook, Twitter or Windows Live, users choose which networks and RSS feeds they would like to [...]

Category: Social Media, Word of the Week

Word of the Week: Vanilla

Posted: Word of the Week

Tweet Vanilla: We’ve previously discussed how Ning lets users create their own fully functional social network and how Twingr lets users build a private microblogging platform with all the functionalities of Twitter. Along these same lines is Vanilla, a site that allows users to develop a forum site for any topic they so choose. Individuals [...]

Category: Healthcare Communications, Social Media

Social media can be device makers’ best friends

Posted: John Smith

Tweet This blog by John Smith originally appeared on MassDevice.com Business communications is in the midst of a radical transformation through the rapid emergence of social media — from self-publishing on blogs to instant communication on Twitter and networks like LinkedIn and Facebook. If managed correctly, social media can be harnessed as a powerful tool [...]

Category: Social Media, Word of the Week

Word of the Week: Twingr

Posted: Word of the Week

Tweet Twingr: A while back, we discussed Ning, a site that allows users to create their own, fully functional social networks. Twingr is a similar tool for the microblogging enthusiast. This site allows the user to create his own customized microblogging site and invite users to join in the conversation. This is a great tool [...]

Category: Healthcare Communications, Social Media

As social media continues to evolve, content is still king

Posted: Lawrence Hahn

Tweet We’ve reached that time of year when trend pieces predicting the next great movement in social media begin to pop up. New concepts such as group buying and social commerce are common throughout these lists, and everyone agrees that our mobile devices will continue to play an increasing role in our everyday lives. There’s [...]

Category: Social Media, Word of the Week

Word of the Week: Health Care 3.0

Posted: Word of the Week

Tweet Health Care 3.0: Health Care 3.0 is an online community of “health care professionals, media, analysts and industry pundits at the intersection of health care and the social web.” Powered by Ning, this social network includes a section for videos, a forum and a blog that any registered member of the community can contribute [...]

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