Dodge Communications

Strategic marketing and PR for the healthcare industry

Search results for: ‘HIMSS’

Category: HIMSS, Word of the Week

Word of the Week: CardMunch

Posted: Word of the Week

Tweet CardMunch: If you find that your business card collection is getting unmanageable and you can’t find contact information for the one person you need to call, the CardMunch app from LinkedIn is the perfect solution. This is a free app for iPhone users that allows you to simply take a picture of any business [...]

Category: Cloud Services, HIMSS, Mobile, Social Media

HIMSS12 conversations will center on cloud services, mobility and social networking

Posted: Brad Dodge

Tweet In the latest installment of our HIMSS12 blog series, Gary Palgon of Liaison Technologies is interviewed. Gary serves as Liaison’s vice president of healthcare solutions. To view earlier installments click here. Dodge: What do you think will be the theme of conversations this year at HIMSS? Palgon: Three things: Cloud services and how they [...]

Category: Accountable Care Organizations, Healthcare Information Exchange (HIE), HIMSS, Interoperability

Vendor collaboration is key to improving healthcare IT infrastructure issues

Posted: Brad Dodge

Tweet In the latest installment of our HIMSS12 blog series, John Tempesco of ICA is interviewed. John serves as chief marketing officer, is an ACHE and Life Management Institute Fellow, and has 34 years of healthcare experience. To view earlier installments please click here. Dodge: What do you expect will be the theme of conversations [...]

Category: Accountable Care Organizations, Healthcare Information Exchange (HIE), HIMSS, ICD-10, Interoperability

ACOs, ICD-10 and interoperability will be the focus of HIMSS12

Posted: Brad Dodge

Tweet In the coming weeks, Dodge will be sharing a series of guest blog posts leading up to the HIMSS12 conference that will be taking place February 20-24, 2012 at the Venetian Sands Expo Center in Las Vegas, Nevada. The blog series will allow a sampling of our clients to share their expectations for the [...]

Category: Guest Blog, Healthcare Marketing, HIMSS, Media

Mark Hagland discusses Healthcare Informatics Innovator Awards Program and winners

Posted: Brad Dodge

Tweet I spoke with Mark Hagland, Editor in Chief at Healthcare Informatics, at the awards ceremony for the Healthcare Informatics Innovator Awards Program held during HIMSS11 at the Loews Portofino Hotel and asked a little bit more about the program. Dodge: Can you give our readers a quick history and overview of the Healthcare Informatics [...]

Category: Healthcare Marketing, HIMSS

Attracting traffic to your trade show booth to increase lead generation

Posted: Jeff Nessler

Tweet I just returned to my office in Atlanta after spending some time this week in sunny Orlando for the Annual HIMSS Conference. Ok, I was on the show floor inside the Orange County Convention Center for eight hours, but the weather outside was absolutely perfect! While sitting in meetings with clients, ad reps and [...]

Category: Branding, Healthcare Communications, Healthcare Marketing, HIMSS, Marketing Communications, Public Relations

Did you make the HIMSS best and worst list?

Posted: Brad Dodge

Tweet One of the most challenging elements of marketing communications is that it can be VERY subjective. When vendors are considering their investment to exhibit at a conference like HIMSS11, how important is it to have a brand new booth? Sure, it’s cool, but also expensive. Does the incremental investment bring in a commensurate number [...]

Category: HIMSS

Where are the trademark police at HIMSS?

Posted: Brad Dodge

Tweet Here are five unique ways that the Apple® iPad® trademark is being displayed at HIMSS11. Which company did their homework and got it right?

Category: Electronic Health Records, HIMSS, Word of the Week

Word of the Week: Quality 101

Posted: Word of the Week

Tweet Quality 101: Quality 101 is a new site developed by the HIMSS Patient Safety & Quality Outcomes Committee to help healthcare vendors and providers understand the details of quality measurement and improvement as it relates to EHRs and meaningful use incentives. The site is divided into several sections, such as The Basics, Key Industry [...]

Category: Healthcare Reform, HIMSS

National Health IT Week

Posted: Lawrence Hahn

Tweet The Fifth Annual National Health IT Week is being held June 14 -18, 2010 in Washington, DC. Join us for this collaborative forum where public and private healthcare constituents will work in partnership to educate industry and policy stakeholders on the value of health IT for the US healthcare system. Now, with the enactment [...]

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