Dodge Communications

Strategic marketing and PR for the healthcare industry

Search results for: February 17th, 2012

Category: Word of the Week

Word of the Week: Bashtag

Posted: Word of the Week

Tweet Bashtag: Bashtag is a brand new term, perhaps coined just a few weeks ago in this article from Forbes, that refers to a Twitter hashtag gone awry. The article provides the example of McDonald’s promoting the hashtag #McDStories with the expectation that tweeters would share fond memories of the fast food chain. Instead, tweets [...]

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