Dodge Communications

Strategic marketing and PR for the healthcare industry

Search results for: September, 2010

Category: Electronic Health Records, HIMSS, Word of the Week

Word of the Week: Quality 101

Posted: Word of the Week

Tweet Quality 101: Quality 101 is a new site developed by the HIMSS Patient Safety & Quality Outcomes Committee to help healthcare vendors and providers understand the details of quality measurement and improvement as it relates to EHRs and meaningful use incentives. The site is divided into several sections, such as The Basics, Key Industry [...]

Category: Accountable Care Organizations

Understanding ACOs

Posted: Elizabeth Glaser

Tweet Since passage of the Patient Privacy and Affordable Care Act (PPACA) earlier this year, there has been a great deal of talk about Accountable Care Organizations. They are still ill-defined, but more and more information is coming to light. In fact, an FTC/CMS/OIG Workshop on ACOs being held Oct. 5 in Baltimore. Those unable [...]

Category: Word of the Week

Word of the Week: MedlinePlus

Posted: Word of the Week

Tweet MedlinePlus: MedlinePlus is an online database for health information hosted by the National Institute of Health and the National Library of Medicine. The site has information about thousands of health topics covering the full spectrum of diseases, conditions and medical procedures, all divided up alphabetically in an easily searchable index. There is also an [...]

Category: Mobile, Web sites

Should your website go mobile?

Posted: Victor Alvarez

Tweet “We’ll get around to it when it’s standard practice.” That seems to be how many companies are thinking when it comes to getting their site ready for mobile access. For many, it just doesn’t seem like designing a company’s website for mobile access needs to be a priority. How many clients and prospects are [...]

Category: Webinar

Webinar: New Roles, New Goals for CIOs and Clinical Informaticists

Posted: Brad Dodge

Tweet Join us for a free webinar on Thursday, September 30 at 11 a.m. EDT, with Healthcare Informatics Editor-in-Chief Mark Hagland discussing the current landscape around healthcare IT leadership. Click here for more details and to register for the event.

Category: Healthcare Communications, Social Media, Word of the Week

Word of the Week: HITSphere

Posted: Word of the Week

Tweet HITSphere: For the healthcare marketer looking for an easy way to stay on top of current industry news, HITSphere is the perfect tool. HITSphere is a news aggregator that currently compiles the top stories from nearly 100 blogs that focus on the health IT industry. These range from blogs covering several aspects of health [...]

Category: Public Relations

Sharing expertise as a thought leader

Posted: Elizabeth Glaser

Tweet I attended the Healthcare Billing Management Association (HBMA) conference in St. Louis this week and one of the speakers made an interesting comment. He said it didn’t matter if you thought of yourself as an expert in your field – but only if others regarded you as such. At first blush, this seems like [...]

Category: Social Media, Word of the Week

Word of the Week: URL X-ray

Posted: Word of the Week

Tweet URL X-ray: With phishing, spamming and spyware all remaining concerns in the Web 2.0 world, URL X-ray is a neat little tool that allows you to combat this problem. Unless you’re sure of the source, clicking on a shortened URL in Twitter or anywhere else can be a risky activity, but by entering the [...]

Category: Marketing Communications, Marketing Tips, Social Media

Not all social networks are equal

Posted: Megan Smith

Tweet With social networks popping like weeds right now, healthcare firms need to make sure that they have a solid strategy for determining which network to join and when. Each week new social outlets emerge for different lifestyles, hobbies and careers – including ones for the healthcare industry. So with new niche social networks starting [...]

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