by Word of the Week on February 21st, 2014
Topsy is a social media analytics tool that allows marketers to monitor and track their organization on Twitter, while providing insight into how an...
by Allyson Wright on February 20th, 2014
ActiveHealth is a sponsor, exhibitor, presenter or a combination of all. Dodge: From your experience/perspective, what makes a conference successful...
by Word of the Week on February 14th, 2014
Personalization is a method that caters to the individual needs and interests of your prospects and customers—it is key for email marketing...
by Word of the Week on February 7th, 2014
A/B testing is the process of comparing two different versions of one variable to gauge performance. A/B testing can be done in email marketing...
by Dodge Communications on February 6th, 2014
Frank Irving, editor of Medical Practice Insider, provides the 411 on his publication, as well as shares his insight on the issues affecting small...