by Dodge Communications (not verified) on August 1st, 2013
White papers are an effective tactic early in the sales cycle when focusing on generating interest from prospects. B2B marketers have increased white...
by Dodge Communications on July 18th, 2013
Demonstrating the value of healthcare public relations in the B2B arena is, without question, a complicated task. Success is not accidental....
by Dodge Communications (not verified) on May 9th, 2013
It's been busy few weeks for marketing, with several consumer campaigns released that push the envelope on traditional marketing strategy. At...
by Dodge Communications on March 28th, 2013
As March comes to a close and April approaches, I can’t help but be excited about a few things: The weather is getting warmer, which improves...
by JD Sparks on January 2nd, 2013
Making people feel stupid is as old as dirt. One cave man turns to the clan and grunts “watch this” as he holds out his club and trips a...