by Dodge Communications (not verified) on September 3rd, 2013
We’re in two industries (healthcare and integrated communications) that require close attention to rapid change in order to consistently and...
by JD Sparks on August 22nd, 2013
She has been called the most dangerous woman in America, a paid shill for factory-farming, and, more recently, a racist. When Martha Stewart says she...
Marketing automation is a term that is on everyone’s mind these days as B2B healthcare companies continue to seek out ways to reach out...
by JD Sparks on May 21st, 2013
This year I’ve sat through a number of healthcare conferences and witnessed more than one “never event.” And despite the number of...
Workflow is the concept behind marketing automation systems and consists of  pre-determined interactions that prospects experience based on...