by Dodge Communications (not verified) on October 12th, 2015
Lead scoring is one of the main benefits of marketing automation, which helps to identify which leads are ready to be passed to sales and is...
by Dodge Communications on October 7th, 2015
When speaking with companies that have not yet invested in a marketing automation tool, one of the most common reasons they give for not making the...
by Dodge Communications (not verified) on September 1st, 2015
Content and personalization – two key elements of lead generation. Combine good content tailored to your audience and you’re on your way...
by Dodge Communications (not verified) on August 18th, 2015
Think marketing automation is just the next best way to automate repetitive, time consuming tasks and save a little money in the process? Think again...
by Dodge Communications (not verified) on August 6th, 2015
It’s time to kick-start your content marketing planning because the competition is getting intense. According to a recent Content Marketing...