by Lia Conrad on October 23rd, 2014
Ask anyone who knows me, and they'll probably tell you I'm a planner. Like many people, I like to know as much as possible about what's coming next so I can be prepared—and be prepared to act swiftly if the plan changes. This comes in especially handy as Q4 ramps up, and we begin thinking about strategies for our clients for the coming year. Here are a few things we’re thinking about when it comes to brainstorming and planning for the year ahead: Don’t lose...
by Word of the Week on October 17th, 2014
Bounce rate is the percentage of visitors who get to a website and leave, without visiting any other pages. Marketers usually dislike high bounce...
by Joseph Arnold on October 16th, 2014
Katie Melick and Mathew Sweezey from marketing automation software company Pardot spoke on their platform at the 2014 SouthWiRED (formerly Digital...
by Word of the Week on October 10th, 2014
Social monitoring, also called social listening, is the process of observing conversations about your brand, competitors, keywords and other topics...
by Kat McDavitt on October 9th, 2014
No. We’re not talking college flashbacks. We’re digging into data breaches and some recent changes related to the Final HIPAA Omnibus Rule. The...

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