by Word of the Week on March 27th, 2015
Periscope is a new Twitter-owned mobile application that allows users to watch or broadcast livestream video within the app while sharing on Twitter. Similar to Meerkat, marketers can utilize Periscope to increase or enhance their visual storytelling capability. Its live feed gives viewers a candid, unscripted, real-time look from an organization’s point of view and allows them to participate by posting comments or “heart-ing” what they see. With Periscope, broadcasts can also be archived and...
by Sadie Carson on March 26th, 2015
Salamba Sirsasana – a Sanskrit term meaning “headstand” or “balance,” comes from its root word “asana,” meaning “posture” or “pose.” In yoga, one of...
by Michael Wood on March 25th, 2015
Security should be top-of-mind when considering an agency for website services. Michael Wood, director of digital services at Dodge, discusses common...
by Rachel Butler on March 24th, 2015
As a sponsor of the 2015 Healthcare IT Marketing and PR Conference (HITMC), Dodge was given the opportunity to host a Twitter chat for the marketing...
Influencer marketing is a marketing strategy in which a company targets individuals or organizations who hold influence or authority over the end...
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